Why Don't You Merchandise Your Closet Like a Retailer?

Why Don't You Merchandise Your Closet Like a Retailer?

How easy would it be to get dressed in the morning if your closet was organized like your favorite boutique? Apply these simple merchandising strategies to your closet and I guarantee you'll feel more inspired to create original outfits out of the clothes you already own. 

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How To Cement Your Personal Style, Lesson 1: Examine Style Archetypes

How to Cement Your Personal Style: Examine Style Archetypes

Personal Style, Defined

Discover you personal Style Archetypes with my free quiz!

Personal style is a nebulous concept.  One thing is certain - you know great style when you see it. This is because style transcends clothing – it’s a vibe. Style is the energy of multiple subtle elements that add up to a personal look with feeling.

It takes time, energy and self-realization to cultivate a wardrobe that feels 100% you. But here’s the good news! Without realizing it you’ve already spent years experimenting with trends, admiring stylish people and collecting inspiration. 

The goal of this series is to help you process all that info so you can get down to business and start cultivating your unique look.

LESSON 1: Examine Archetypes

Boho, classic, vintage, preppy, edgy, downtown, romantic, glam, conservative, minimalist, trendy, beach, street, urban, athletic -- the adjectives to describe style are infinite.  Plus, it’s tricky to categorize a your personal style with just one word. A range of styles likely influences your ideal look.

Style Archetype: Edgy

1.    EDGY: 

Having an edgy archetype is all about rock and roll. This person is an anarchist at heart and wears leather almost every day. Vintage band tees, studs, and tattered clothing are comforts.

Edgy Essentials 


Style Archetype: Americana


Picture an East Coast girl, at the club and out sailing on the Sound. This is the Americana archetype. Ralph Lauren, polo shirts, riding boots and pearls. These are typical pieces that are incorporated into this style.

Americana Essentials

Style Archetype: Editorial Eclectic


Fashion and retail have a strong influence on the editorial eclectic girl. She experiments heavily with her style and usually works closely in the fashion industry. There is a constant daily mix of prints and patterns, colors, textures and influences.

Editorial Eclectic Essentials

Style Archetype: Classically Chic


Classically chic archetypes are elegant, poised, and put together. Her clothing is well-cut, have a classic silhouette and keeps the look very simple. To add an extra pop, luxurious accessories are paired.

Classically Chic Essentials

Style Archetype: Full On Glam


This is a bombshell woman. She recognizes the power of sex appeal and uses that in her styling. Everything about a full on glam outfit is considered, refined and unapologetically alluring.

Full On Glam Essentials

Style Archetype: Athleisure


This archetype can be confused with looking as though you just came from the gym. This is not completely true. It is more a blend of style that uses ease of movement with sharp, tailored lines and a minimalist vibe.

Athleisure Essentials

Style Archetype: Minimalist


Keep the style simple. The minimalist style archetype is all about neutral colors and staple pieces. This woman does not have an extensive amount of clothing in her closet, and is able to mix and match what she owns to create new outfits.

Minimalist Essentials

Style Archetype: Free Spirit


This archetype style is a gypsy at heart. This woman never wants to feel confined by a garment and moves naturally with ease. There is a deep appreciation for vintage and heirloom pieces and loves the global aesthetic.

Free Spirit Essentials

ACTIVITY: Pinspiration

Step 1: Create a STYLE ARCHETYPES board in your Pinterest account (and follow MappCraft on Pinterest while you're at it!)

Step 2: Consider the 8 Style Archetypes Pinterest boards below and think about how each look makes you feel. Does the energy resonate or fall flat? Are there elements you love and others that don’t vibe? 

Step 3: Pin whatever images resonate, don't think too hard about your identity vs. the Archetype or how skinny the model is compared to your body type (DISCLAIMER! Most are impossibly skinny. I tried.), we are reacting to energy, mood, feeling. 

Step 4: Review your Style Archetype board. It is 100% likely you'll pick several looks from several boards, even if the Archetypes seem to conflict. Personal style is a melding of influences. 

Now that you have a better idea of which Style Archetypes you are attracted to you, identify the particular elements that made you pin the look. Americana stripes? Edgy ripped jeans? Athleisure sneakers? Classically Chic pearls? Editorial Eclectic pops of color? Sculptural Minimalist jewelry? Full On Glam body con skirts? Free Spirt embroidery details

Jot them down. Take mental notes. You will need this information for How to Cement Your Personal Style, Lesson 2: Evaluating Accessories.

xoxo Jenn

If you like what I write please share, follow, like and CLICK THE HEART BELOW. You will be rewarded handsomely in your next lifetime and the next time I see you in person. 

Why Don't You Fake Your First Capsule Wardrobe?

Why Don't You Fake Your First Capsule Wardrobe?

Intrigued by the idea of a capsule wardrobe but paralyzed at the thought of chucking most of your clothes? Try a Tiny Closet “practice purge” instead

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